Orders are entered more than once
Orders from shops, marketplaces, emails or files have to be transferred manually into the ERP.
Automation for commerce, sales and trade processes
Less manual work. Fewer errors. More business without more admin.
We analyse workflows, connect the right systems and build the tools that are missing. The result is reliable data flows and processes that meaningfully reduce work for customers, employees, suppliers and dealers.
DATA / CONNECTED↗
ERPPIM
/**CYNCROCHECK · MAP · CONNECT
SHOPAMAZONDEALERS
Products. Stock. Orders.One process. ↗
Seeing the connections
We automate digital trade processes – not production lines.
Our focus is on customers, products, prices, availability, orders, fulfilment, dealers, suppliers and digital sales channels. We include wider business processes where they are directly connected.
From need to solution
Where people are still acting as the interface
Product information differs everywhere
Manufacturer data, master data, shops and marketplaces contain different information and are updated at different times.
Stock figures cannot be trusted
Channels and partners work from different stock figures, resulting in overselling and follow-up enquiries.
Onboarding ties up employees
Customer and partner data is collected by email, checked and transferred multiple times.
Suppliers depend on spreadsheets
Product data, stock and orders are exchanged in constantly changing formats.
Exceptions exist only in employees’ heads
Standard software does not adequately cover approvals, pre-orders, warranties or special data relationships.
From need to solution
From a new customer to a completed order
01Customer registration & approval
Capture and pass on data, supporting documents, customer groups, trading terms and approvals in a structured way.
02Product data
Consolidate sources, validate and enrich data, then distribute it to shops, marketplaces and partners.
Explore the solution03Stock & availability
Synchronise information between warehouses, suppliers, shops, marketplaces and dealers.
04Order management
Transfer orders automatically into ERP and fulfilment processes and handle responses reliably.
05Dropshipping
Connect manufacturers, dealers and logistics partners through product, stock, order and shipping data.
Explore the solution06Bespoke tools
Close specific gaps in pre-ordering, warranties, dealer management or other business processes with integrated web tools.
Explore the solutionOur commitment
Simplify first. Then automate.
Automating a poor process only makes it go wrong faster. We first clarify the objective, data ownership, responsibilities, exceptions and commercial value. Existing systems stay in place if they perform their role effectively.
The best automation is not the most technically ambitious. It is the one that reliably delivers the greatest commercial value.
From need to solution
What does your current process cost?
We weigh development costs against time saved, reduced error costs, additional capacity and potential contribution margin.
01Direct benefits
Less processing time, lower process costs, fewer errors and corrections.
02Growth benefits
More orders, products, partners and markets without a proportional increase in administration.
03Quality & service
More consistent data, shorter turnaround times and clearer status information for everyone involved.
From need to solution
Integration, automation and bespoke tools
Process & data analysis
Workflows, data sources, exceptions and manual tasks are captured in a clear picture of the current situation and a prioritised target process.
Mapping & transformation
Fields, formats, units, categories and statuses are mapped unambiguously. Data is checked and prepared for each target system.
Approvals & business rules
Dependencies, status changes and exceptions follow clear rules. Where human decisions are needed, they deliberately remain part of the process.
Monitoring & error handling
Automated processes need transparency. Defined states, checks and alerts make errors understandable and actionable.
Bespoke business tools
Web applications address specific gaps – from customer onboarding and pre-orders to product registration and warranty handling.
Explore further Bespoke business toolsCYNCRO & connectors
Our own middleware connects standardised and bespoke data models. We use it where it offers an advantage over direct interfaces.
Explore further CYNCRO & connectorsOur approach
From a manual bottleneck to a reliable process
- 01
Understand the objective and bottleneck
Identify the specific cost, error, delay or limit to growth.
- 02
Map the process and data
Make standard cases, exceptions, systems, people and partners visible.
- 03
Simplify and assess the economics
Remove unnecessary steps and prioritise possible solutions by value.
- 04
Define the architecture
Establish data ownership, rules, checks and responsibilities.
- 05
Implement and monitor
Test with real data, introduce the solution in stages and make error states transparent.
Good to know
Frequently asked questions
Does CynCode also automate manufacturing processes?
No. Machine control and industrial production automation are not part of our focus.
Do existing systems need to be replaced?
Not necessarily. If your ERP, PIM, shop or other applications work well, we integrate and extend them.
What is the difference between an interface and middleware?
A direct interface typically connects two systems. Middleware coordinates multiple systems and data flows, can transform data and reduces direct dependencies.
Can suppliers and dealers be connected too?
Yes. We develop data and ordering processes across company boundaries, taking different technical capabilities into account.
Connected where it counts