Business model & profitability
Amazon’s role, the vendor/seller model, revenue, cost structure, margins and objectives.
Amazon audit · An independently usable basis for decisions
Know what will really move your Amazon business forward.
Weak sales, rising advertising costs and operational problems on Amazon rarely have a single cause. We analyse the interplay between products, target customers, product range, content, visibility, advertising, the account, availability and data.
An independently usable deliverableClear prioritiesNo obligation to commission implementation
From need to solution
Typical reasons to commission an audit
- Sales have stalled or are not growing profitably.
- Advertising is becoming more expensive without the overall business growing with it.
- Good products do not communicate their value convincingly on Amazon.
- Availability and operational work are limiting progress.
From need to solution
What we examine.
Products & market
Target customers, buying motives, competition, product range and product potential.
Content & visibility
Titles, bullet points, product detail pages, keywords, A+ content, Stores and brand presence.
Advertising
Campaign structure, budget, performance and the relationship with organic growth.
Account & catalogue
Products, variations, categories, brand management and operational issues.
Availability & data
Stock, forecasts, processes, reports and potential automation.
Our commitment
Not a generic checklist. A roadmap tailored to your business.
What is holding back progress? Where are the greatest opportunities? What should happen first? You receive a clear picture of the current situation, a target state and a prioritised roadmap. Commercial assumptions, risks and dependencies are explained transparently.
Seeing the connections
Clearly agreed before you invest.
We agree the scope, depth of assessment, timeframe and price before you commission the work. The audit is a standalone paid service; submitting the form does not place an order. Subsequent implementation is neither a condition nor an obligation.
An informed decision starts with a conversation
Enquire about your
Amazon audit.
Briefly describe your current situation. We will agree the question to address and propose a clearly defined scope of work.
Agreed before commissioning:
- The question and depth of assessment
- Required data and access
- Deliverables and a joint review
- Timeframe and price